雅加达城市天际线 Jakarta skyline

品牌与商业增长顾问 · 雅加达Brand & Business Growth Advisory · Jakarta

从商业判断,
到雅加达落地。
From Commercial Clarity
to Local Impact.

为进入或深耕印尼市场的企业,提供品牌策略、增长规划与项目管理服务。Brand strategy, growth planning and project management for businesses entering or expanding in Indonesia.

PT Equator Creative Consulting 印度尼西亚 · 雅加达Jakarta · Indonesia 中 / EN / ID

从你所处的阶段开始 · Start from Your SituationStart from Your Situation

你现在最关心什么?What Matters Most to You Now?

不需要先了解我们的全部业务,从你现在的问题进入即可。No need to read everything about us — enter from the question you have today.


公司定位 · Who We AreWho We Are

扎根雅加达,
连接中国与印尼
Based in Jakarta,
Connecting China & Indonesia

赤道创意咨询管理(PT Equator Creative Consulting)是一家扎根雅加达的品牌与商业增长顾问公司。我们结合品牌传播与经营实践,帮助客户理解当地市场、明确发展方向,并组织约定的项目工作。核心负责人参与关键判断、重要沟通与交付审核,专业资源按项目配置。

Equator Creative Consulting is a Jakarta-based brand and business growth advisory firm. We combine brand communications with an operating perspective to help clients understand the local market, set direction and organize agreed project work. Senior leads remain involved in key judgments, important discussions and delivery reviews, with specialists assembled for each engagement.

我们将持续市场观察、品牌内容、商业咨询与项目推进结合起来,帮助客户判断机会、进入市场、建立本地连接,并根据真实反馈推动下一步行动。

We connect ongoing market observation, brand content, commercial advisory and project delivery — helping clients judge opportunities, enter the market, build local connections and act on real feedback.


三个业务板块 · Three Business UnitsThree Business Units

观察 · 传媒 · 咨询Observer · Media · Consulting

三个板块各自承担清晰任务,共享研究积累与项目方法。可独立合作,也可围绕同一项目组合使用。Three units with distinct tasks, sharing research and methodology. Engage separately or combined.

赤道观察 · 每日精选Equator Observer · Daily Pick

每天一期商业信号One Briefing, Every Day

查看全部简报All Briefings→
最新一期 · TodayLatest · Today 每日简报

业务应用领域 · Sector ApplicationsSector Applications

行业深耕Industries

进入行业研究Explore Research→

团队协作与过往经验 · Team & ExperienceTeam & Experience

核心负责人直接参与,
专业资源按项目协作
Senior Leads Involved,
Specialists per Project

策略与品牌负责人参与判断、方向制定和交付审核;在地商务与项目负责人组织沟通、协调任务并跟进进度。The strategy & brand lead shapes recommendations and delivery reviews; the local business & project lead coordinates communication and progress.

团队曾服务过的品牌 · Brands Our Team Has ServedBrands Our Team Has Served

红旗汽车 Hongqi
BOSS直聘
钉钉 DingTalk
中国平安 Ping An
欧普照明 OPPLE
青岛啤酒 Tsingtao
可口可乐 Coca-Cola
支付宝 Alipay

以上品牌为团队成员在过往职业经历中参与服务的品牌经验。The brands above reflect work undertaken by team members during their careers.

赤道的服务价值 · Why EquatorWhy Equator

为什么选择赤道Why Equator

01

理解中国决策语境,连接印尼现场Chinese Decision Context × Indonesian Reality

理解中国企业已有的产品、经验与组织条件,结合雅加达现场观察,核对其与当地消费者、渠道及资源的匹配程度。We read Chinese companies’ products, experience and organisation against Jakarta’s consumers, channels and resources.

02

品牌传播与经营一起考虑Brand & Operations, Considered Together

结合广告传播经验与餐饮经营视角,既检查表达是否清楚,也关注购买、到店和使用体验。Advertising experience plus an operator’s view — we check both the message and the purchase experience.

03

核心负责人参与关键环节Senior Leads in Key Moments

核心负责人持续参与关键判断、客户沟通与交付审核,让方向责任、推进责任和共同决策事项保持清楚。Senior leads stay in key judgments, client communication and delivery reviews.

04

让研究进入具体行动Research into Concrete Action

通过内容制作、伙伴沟通与项目管理,将建议落实到任务、人员和时间,检查实施反馈。Advice becomes tasks, people and timelines — with implementation feedback reviewed.

05

持续积累当地理解Compounding Local Understanding

观察、传媒与咨询从不同角度接触市场,持续积累商圈、消费场景、品牌表达与协作流程的认识。Observer, Media and Consulting touch the market from different angles, compounding local knowledge.

合作起点 · StartStart

从一个真实的
商业问题开始
Start with a Real
Business Question

告诉我们当前业务、最需要解决的问题和希望推进的时间,共同确定适合的合作起点。Tell us about your business, the issue that matters most and your timeline.

与我们联系Get in Touch→
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