Ali李少勇Li Shaoyong

Ali 李少勇，赤道创意咨询管理创始人、首席顾问。十余年广告与品牌传播从业经历，曾在北京一线代理商体系中服务红旗汽车、BOSS直聘、钉钉、中国平安、欧普照明、青岛啤酒等品牌，覆盖汽车、互联网、金融、照明与快消行业。Ali Li Shaoyong is the founder and principal consultant of Equator Creative Consulting. Over a decade in advertising and brand communications in Beijing’s top agency system, he served brands including Hongqi Auto, BOSS Zhipin, DingTalk, Ping An, OPPLE Lighting and Tsingtao — spanning automotive, internet, finance, lighting and FMCG.

现居雅加达，一边参与实际项目运营、保持对本地商业现场的一线手感，一边与赤道创意为中国企业进入印尼提供市场研究、品牌本地化与项目管理服务——把「看得懂」和「落得下」放在同一张桌子上。Now based in Jakarta, he stays close to the local commercial frontline through hands-on project operations, while working with Equator Creative to help Chinese companies enter Indonesia through market research, brand localization and project management — keeping “understanding” and “landing” at the same table.